Juda S. Engelmayer is a Senior Vice President & Group Director overseeing the corporate, crisis and advocacy groups of 5W Public Relations. He manages a team of professionals working on issues such as real estate, finance, healthcare, law, professional services, start-ups and entrepreneurial ventures. He handles the strategic and crisis communications concerns, preparing proactive tactics and plans and responding for those clients in immediate need.
Juda's experience in media, communications, crisis communications, and public affairs are put to work at the firm. He oversees a host of corporate, political, advocacy and policy groups and individuals in national and international arenas. He handles public campaigning for clients, direct advocacy and positioning, and a team handling issues of current public debate, as well as issue oriented corporate, financial, and philanthropy related matters. Prior to 5WPR, he served as the American Jewish Congress' Chief Communications Officer where he established himself as a key player in building the stature of the 87 year old agency. Previously, he was a VP at Rubenstein Associates, a New York based PR firm, where he handled accounts spanning foreign governments, entertainment, non profits, healthcare and medical research clients.
He began his career as a district aid in the New York State Assembly, and then as the assistant director of the New York Regional Office of the Anti-Defamation League. In 1993 he became an executive assistant to H. Carl McCall, the New York State Comptroller, where he handled media and communications matters, and was part of the campaign process that saw the first ever NY Statewide elected African American elected two times. He and his wife Debra used to own the 3/4 Century old New York landmark Kossar's Bialy bakery on the Lower East Side. It was bought in 1998 and they sold the bakery August 2013 to a group of enterprising businessmen who will continue and grow the iconic business.
At one point in time he pondered entering the race for New York City Council. (PDF of Article)